Op-Ed – Page 2

January 18, 2013 by Karen Friedman Leave a Comment

Op-Ed: How Lance Armstrong can bounce back

FORTUNE — Fifteen years ago, Lance Armstrong launched one of the most successful nonprofit organizations to address the needs of people affected by cancer. Since then, Armstrong’s Livestrong Foundation has raised more than $470 million to help more than 550 organizations conduct cancer survivorship research or offer services to people affected by cancer.

That doesn’t include a big win Armstrong helped score for the foundation’s home state of Texas, where voters passed a referendum guaranteeing $3 billion in funding for cancer research.

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January 18, 2013 by Karen Friedman Leave a Comment

Op-Ed: To Armstrong, It’s Still All About Lance

Lance Armstrong apologizes

Since it was announced that Lance Armstrong would sit down Oprah Winfrey to address the doping allegations against him, speculation among the media and the public has been off the charts as to whether the interview with the cyclist would begin his road to redemption. Or not. PR News asked Karen Friedman, who runs media training firm Karen Friedman Enterprises, to monitor and critique Thursday night’s part-one interview with Winfrey on her OWN network (part two will air tonight). Here’s Friedman’s scorecard:

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March 18, 2011 by Karen Friedman Leave a Comment

Op-Ed: USA Society Why Charlie Sheen and Muammar Qaddafi aren’t winning the media

The Christian Science Monitor – Los Angeles — As unlikely as it seems, Libya’s Muammar Qaddafi and Holly-wood’s Charlie Sheen have at least one thing in common: Both have turned to mass media in times of travail in a bid to win hearts and minds.

In the wake of Thursday’s United Nations no-fly zone resolution, Mr. Qaddafi corralled reporters to loudly announce a cease-fire, even as his troops reportedly continued to fight rebel forces. Last week, Following days of tweet blasts and ubiquitous tabloid headlines, Mr. Sheen announced his Violent Torpedo of Truth Tour, which will take his message from the social media and talk show circuit to 19 cities.

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February 19, 2010 by Karen Friedman Leave a Comment

Op-Ed: How did Tiger Do?

Photo:www.csmonitor.com

Tiger’s public apology is being blasted. Critics say he apologized for too much too late. They say he appeared defensive when he told the media to leave his family alone. And then there was his wife Elin. Well, actually she wasn’t there, another strike against him. But let’s look at this differently. The mistakes were already made and that can’t be erased so let’s talk about how he came across.

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Op-Ed: How Lance Armstrong can bounce back

Op-Ed: To Armstrong, It’s Still All About Lance

Op-Ed: USA Society Why Charlie Sheen and Muammar Qaddafi aren’t winning the media

Op-Ed: How did Tiger Do?

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